Much like the metaverse was the buzzword of 2021, sustainability is the name of the game in the live entertainment and events industry in 2022. More and more organizations are pledging to reach net zero, or at least drastically reduce carbon emissions, in the near future, and artists and tours are paying more attention to the eco-friendliness of their productions.
As one of the largest venue management companies in the world, ASM Global has doubled down on sustainability initiatives in recent years and has now partnered with sustainability consultant Honeycomb Strategies, which has recently consulted on SoFi Stadium, Greenbuild Conference and Expo, and the Vancouver Convention Center, among others, to take their efforts to the next level.
“Demand for cutting-edge sustainability innovations for our vast network of facilities has been steadily increasing,” said ASM Global President and CEO Ron Bension. “Honeycomb Strategies and their excellent leadership team are best in class. A trusted resource, they provide unique services and employ a proven process that will protect the best interests of our clients. Our partnership with Honeycomb Strategies will further ensure our place as the premier provider in live entertainment.”
The new partnership will enable ASM Global facility owners and operators to benefit from Honeycomb Strategies’ sustainability expertise in the event space and make better strategic investments in sustainability. ASM Global and Honeycomb Strategies will work to develop sustainable solutions for ASM Global venues around the world, including convention centers, stadiums, and arenas.
“This alliance is a perfect fit with both companies’ desire to help drive positive social and environmental change,” added Lindsay Arell, one of Honeycomb Strategies’ two principals. “It helps meet business and sustainability goals, both internally and for our clients and the communities in which we operate. As some of the largest venues in the world, this commitment is sure to have a significant impact.”